VND Global Launches $120M Data Tech Venture in the Middle East

Dubai, United Arab Emirates Feb 23, 2025 – VND Global, a frontrunner in AI-powered event automation and supply chain innovation, has received a USD$10 million primary investment from Gulf Sea Capital, confirming a USD$100 million pre-money valuation. The company is positioned to finalize its seed round at USD$120 million post-money, boosting rapid growth in live events, manufacturing, and AI-driven fulfillment solutions.

“Gulf Sea Capital is fully dedicated to supporting VND Global. We are eager to contribute to VND Global’s continued advancement and success.” — Tawfiq Najjar, COO |

“This investment speeds up our aim to transform global events through AI, automation, and digitalization. We are creating the future of smooth, intelligent event experiences.” — James Dutton, Founder & CEO

AI, Automation & the Future of Events

VND Global is implementing autonomous beverage and retail solutions for stadiums, festivals, motorsports, and major venues, integrating AI, machine learning, robotics, and data science to improve efficiency and sustainability.

Leadership & Strategic Partners

The company is guided by industry pioneers:

• Chairman: Hammad Atassi – Sustainability expert with over 20 years of experience in scaling purpose-driven ventures.
• CEO: James Dutton – 2022 Gold Stevie Award recipient, internationally recognized entrepreneur, and top 5% B Corp leader.
• CTO: Bethan Timmins – Leading expert in cutting-edge technology and manufacturing innovation, responsible for major UK government cloud projects.

Key partners include:

• Professor Robert Kay (University of Leeds) – Advanced manufacturing
• HYDRA Manufacturing – Scalable production
• HYPR Innovation Software – Software and data experts
• The Talisman Agency – Top-tier brand partnerships in sports & live global events

Expansion & Market Positioning

With operations based in Dubai and Abu Dhabi, VND Global is positioning the Middle East as a center for high-tech production. The initial autonomous event fulfillment units are scheduled to launch in Q4 2025, in line with UAE Vision 2030.

VND Global’s mission is perfectly aligned with the region’s strategic objectives, including UAE Vision 2030. The company’s emphasis on introducing advanced manufacturing and smart technology underscores the Middle East’s capability to serve as the production and assembly center for innovation, sustainability, and economic diversification.

Through its ambitious vision and global strategy, VND Global intends to establish the Middle East as the center for innovation and high-tech manufacturing, promoting economic growth, job creation, and sustainable exports that appeal to both regional and international markets.

“We are changing how events operate,” said Dutton. “This funding allows us to grow faster and establish new standards in the industry.”

VND Global Holdings SPV Limited, established by James Dutton, is a UAE-based leader in AI and automation. Headquartered in Dubai World Trade Centre (DWTC), with its holding company based in Abu Dhabi Global Market (ADGM), the company is revolutionizing event fulfillment through AI, robotics, and data-driven automation.

ENDS